Benchmarks & Account Spy

Track competitors, get breakout alerts, and decode why an account works.

Written by Shawn Ng · Updated August 1, 2026

Benchmarks answers "how do my numbers stack up — and what's working for accounts like mine?"

Track profiles

Add Instagram, Threads, or YouTube profiles to your watchlist. The comparison table shows followers, average likes/comments, posts per week, engagement rate, and trend per profile.

Account Spy (Plus plan and up)

Tracked accounts are scanned automatically every few hours. When a post does several times an account's usual numbers, you get a breakout alert — and, if you've set up webhooks, a competitor.breakout event fires so your own automations can react (see the Webhooks article). Historical snapshots are a Pro-plan feature.

Decode an account (5 credits)

Decode runs a deep-dive on any tracked profile: a summary of why it works, their hook patterns (with examples), content pillars with share-of-feed, cadence, and recent breakouts — ending with "Run the same plays — in your niche, your voice": concrete recommendations, each with a Draft this button that drops a ready idea into your review queue.

Study the winners, then let the ideas engine and Viral Remix do the adaptation.

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